View BMC website

For Blaupunkt an attitude was developed to appeal to a younger audience. That way we could have a conversation with our audience without sounding like their parents. The Blaupunkt Motoring Club (BMC) gave Blaupunkt ideals about music and driving. The BMC site featured upcoming events, reviews, music to listen to that was related to articles, car custom tips and music nights into an energetic experience.

I art directed, designed and wrote content for the website. My good friend Tim McNaughton developed and coded the 3D style navigation and the unique database behind the flash site.