A Facebook app to get people excited by BT FON and free WiFi. The aim is to create the biggest mexican wave for your football team. Inviting friends to join in. There is a league table for each team.
Like a Mexican wave the more people who join in the better BT FON WiFi sharing will be.
With social networks we can target and write live communications. Knowing teams people support mean we can get them even more excited by the sense of competition, making it go viral.
Tideford Organic foods are made in Tideford, Devon. They’re about Tideford Time, their own slowly more relaxed lifestyle. Charged with coming up with a online concept I thought what could be a really slow, relaxed way of doing a website. Ah ha – How about a book. A book you read while laying down in the grass. Genius.
P.S. Notice the church clock is always at the right time. Details.
This was my first project with Albion. They briefed me to come up with an idea for a simple website for What On Earth Organic Pizzas. Instead, after seeing their Lazy Activism concept and the packaging, I was all… “How about this and that and a landscape with loads of things to interact with that knows the time of day it is…”
After a few beverages and more excitement I went away and thought: “How the crap am I gonna do all that?” I pulled in a lot of favours and ended up with a site full of hidden detail, great sound design (which my rubbish video doesn’t show) and a great project to test myself with.
