Engineered for speed

A Pan-European campaign for Epson. They wanted to aim their new super-fast inkjet printers at the small business community. 

We were originally briefed to do a print ad, but we took it further. To prove Epson's engineering prowess and truly engage the audience, we involved Ariel and a Top Gear director.

We created an event that fuelled an integrated campaign, product website and online content.