A TV ad to launch the new series of The Clothes Show on UKTV. Was part of our big Strut campaign, developed by Natalie Ranger and I.
Strut
PROBLEM:
UKTV wanted to launch a new series of the Clothes Show.
SOLUTION:
We created an integrated campaign around a simple thought. What do you do when you get new clothes? You strut. But how should you strut? Well...
ROLE:
Associate Creative Director.
